BOXXER
01
The Brief
BOXXER was in need of their own bespoke music as they had exhausted their options using library tracks bought from a subscription based model.
BOXXER were hosting events at the O2, creating large amounts of online content only to then have their brand cheapened by hearing the same songs in other companies' content.
Next Project
02
Music Production
Sonicular undertook the task of compiling bespoke library tracks tailored to BOXXER’s unique atmosphere.
After meticulous genre research that resonated with their audience, we embarked on producing a series of modern hip-hop tracks.
These tracks were paired with visual overlays and intermission play. They authentically reflect the high energy and hyped nature of BOXXER’s events.
03
Sonic Logo
We designed a memorable and hard-hitting sonic logo for BOXXER.
It blends modern hip-hop with the raw intensity of boxing, capturing the brand’s essence and the sport's vigour, in a powerful engaging way.